Digital Marketing

Meta Ads strategy to boost the digital presence of Hotel Renaissance Barcelona (Marriott)

V3rtice designed a Meta Ads strategy for the Renaissance Barcelona Hotel, focused on increasing visibility and attracting new customers. The campaign is already showing positive results in lead generation and brand recognition.

In the world of tourism and especially for hotel chains such as Marriott, digital presence is key to attract new customers and retain current ones.

At V3rtice, we are proud to announce our collaboration with the Renaissance Barcelona Hotel, an exclusive establishment of the Renaissance brand of the Marriott group that stands out for its modern luxury, first class gastronomic experiences and its privileged location in the heart of the city, with a spectacular outdoor terrace, and a list of events and services that make it one of the most chic, exclusive and appetizing in the city.

V3rtice’s challenge: designing and executing strategies of Meta ads to increase the hotel’s visibility and attract new customers through optimized campaigns targeting both local, national and foreign audiences in a multitude of markets across 4 continents.

A tailor-made digital strategy in Meta Ads for notoriety and performance

Every project is unique, and in the case of the Renaissance Barcelona Hotel, the social media advertising is designed to connect with different key audiences, from international travelers looking for exclusive experiences to locals interested in its gastronomic offerings, rooftop and private events.

We work on three fundamental pillars to guarantee the success of the campaign:

  1. Precise segmentation: We identify the most relevant audiences, from tourists with high purchasing power to Barcelona residents interested in exclusive events and signature cuisine.
  2. Attractive creatives: We design visually stunning instagram or facebook ads that reflect the essence of the hotel, highlighting its value proposition and differentiating experiences.
  3. Campaign optimization: We continuously monitor and adjust ads to maximize performance and ensure a positive return on investment.

Measurable results and steady growth

Through a combination of dynamic formats, strategic remarketing and A/B testing, we seek to generate a tangible impact on lead acquisition and brand awareness for the Renaissance Barcelona Hotel. The campaign is already underway and we expect to see significant growth in bookings and interaction with the target audience.

V3rtice: your partner in digital marketing strategies for the travel, hotel and tourism segment – a travel sector we love!

This partnership reinforces our expertise in managing payment strategies for the hotel and luxury sector. If you are looking for n order to increase the visibility and conversion of your business with effective digital strategies, at V3rtice social ads agency we are ready to help you achieve your goals.

Let’s talk about how we can transform your brand’s digital presence!

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