Gastronomy
Posicionamiento SEO
Client:
The Dehesa de los Llanos
Projects:

La Dehesa de Los Llanos: Conectando Tradición y Modernidad con una Estrategia de Marketing Digital

La Dehesa de Los Llanos rejuvenece su imagen y amplía su alcance gracias a la estrategia digital de V3rtice, que combina redes sociales, SEO y campañas de pago para conectar tradición y modernidad.
La Dehesa de Los Llanos, reconocida en el mundo de la alimentación gourmet por sus innumerables premios (Mejor Queso Manchego del Mundo 2012 y Oro en 2024, ambos en los World Cheese Awards), destaca por sus quesos manchegos y su dedicación artesanal, siendo un símbolo de calidad y tradición que merece ser compartido con todo el mundo.
Desde que comenzamos a trabajar con ellos en V3rtice, hemos ayudado a rejuvenecer la percepción del queso manchego de La Dehesa, atrayendo a una nueva generación de amantes de la calidad. 
Esta conexión toma forma gracias a un enfoque digital cuidadosamente diseñado. Este trabajo nos llena de orgullo y muestra lo que una estrategia de marketing digital bien ejecutada puede lograr.
Two whole cheeses that incorporate the La Dehesa de los Llanos brand label for their digital marketing strategy.
Olive oil bottle incorporating La Dehesa de los Llanos brand label for its digital marketing strategy.

1. Canales Orgánicos: Conectando desde la autenticidad

We give a modern twist to La Dehesa’s social media, showcasing not only its flagship product, but also its incredible artisanal process. The change in look & feel is working:
Instagram followers grow by 25% in just two months.
Interactions increase by an impressive 135%.
This community not only interacts more, but really engages with the brand’s values.

2. Posicionamiento SEO: Cuando te encuentran, confían

We know that search is key to attract interested customers. That is why we optimized La Dehesa’s website to stand out in keywords such as “premium manchego cheese” and improve web positioning.
This is already showing results:
Organic visits increase, especially from local searches in its key regions.
The position in Google is constantly improving, consolidating La Dehesa as a reference in its category.

3. Campañas de pago en Google Ads y Meta Ads

With Google Ads and Meta Ads strategies, we showed the world why this Manchego cheese is “the best in the world”. In numbers:
More than 7,000 visits to the online store.
A CPC of only 0.20€, optimizing the investment.
CTR over 9%, connecting with the ideal people.
All this data in just 2 months.

La Transformación Digital de La Dehesa de Los Llanos

When we started this journey with La Dehesa, we knew that its artisanal essence was its greatest strength. Our mission is to respect it and, at the same time, open the door to new audiences.
With a revamped social media design, customized campaigns and strategic SEO, La Dehesa is shining like never before. This effort not only rejuvenates its image, but also boosts its digital reach in ways that make a difference.
The results?
A younger, more active community that connects with the brand.
10% more engagement on its posts.
A steady increase in online conversions.

SEO y Performance: Construyendo Presencia y Resultados

To stand out in the competitive world of healthcare, SEO and performance campaigns are essential tools to stand out in the competitive digital world. With La Dehesa, we work to make every search, every click and every interaction count.
Optimizing your site for key searches ensures that quality searchers find La Dehesa first. Meanwhile, our paid campaigns are designed to capture the attention of a younger audience that values both authenticity and taste.

Midiendo el Éxito: Más que Números

The impact of a digital marketing strategy is not only measured in numbers; it is felt in the way people respond. At La Dehesa, we see it clearly:
More followers, more interactions and more visits to the site.
A community that appreciates and shares its history.
A tangible commitment to tradition and innovation.

El éxito de Dehesa de los Llanos continúa en 2025

This is just the beginning. Thanks to a solid digital marketing strategy, a comprehensive approach and measurable results, we will continue to drive Dehesa de los Llanos towards new achievements during 2025.
If you also want to transform your brand’s digital presence, you can contact V3rtice. Together we can help your business reach new heights.
Thank you for trusting V3rtice!


Share

You may be interested in
  • Queso curado Dehesa de Los Llanos con etiqueta visible en la parte superior, mostrando el logotipo de la marca y el diseño característico del envase redondo con tonos marrones y dorados.
    The Dehesa de los Llanos
    extracto prueba Dehesa

    extracto prueba Dehesa

    Learn more

  • AGE
    AGE Women’s Medical Centers strengthens its new aesthetic medicine division through an integrated digital strategy by V3rtice, combining SEO, paid campaigns, social media, and email marketing to attract, retain, and elevate the brand.

    AGE Women’s Medical Centers strengthens its new aesthetic medicine division…

    Learn more

  • Caso de éxito posicionamiento SEO S&you
    S&you
    In just three months, V3rtice helped S&you recover and boost its SEO traffic after launching a new website, achieving significant growth in visibility and users.

    In just three months, V3rtice helped S&you recover and boost…

    Learn more

  • Caso de éxito estrategia de prensa VASCO
    VASCO
    Traductores VA by VASCO strengthens its presence in Spain with a communication strategy led by V3rtice, boosting media visibility and positioning its AI-powered translation devices as leaders in tourism, technology, and social action.

    Traductores VA by VASCO strengthens its presence in Spain with…

    Learn more

  • Caso de éxito SEO de V3rtice
    Synergie
    With V3rtice’s comprehensive SEO strategy, Synergie has increased its impressions by 87% and its organic traffic by 66% in one year. We improved its keywords, content, and web experience to position it as a leader in human resources and temporary employment in Spain.

    With V3rtice’s comprehensive SEO strategy, Synergie has increased its impressions…

    Learn more

  • Caso de éxito estrategia de prensa V3rtice
    Aticco
  • Mutual Médica
    Mutual Médica strengthens its position in the healthcare sector with over 1,000 media hits thanks to a PR strategy designed by V3rtice.

    Mutual Médica strengthens its position in the healthcare sector with…

    Learn more