At V3rtice we are experts in managing social media with a large team of professionals, from community managers, graphic designers, copywriters, content creators… to create the perfect strategy for your brand and reach your goals.
What are the main reasons for companies to have a good social media strategy?
It is a reality, to be able to make your company successful, its presence in social networks is crucial. Despite originally being born with the aim of being entertainment channels, today they have become platforms for brands to make themselves known and promote their products and/or services.
Here we name five reasons your company needs good social media management with a good strategy focused on results.
- Improved Brand Awareness. As the name indicates, the purpose is to make the company known to new people and generate recognition and trust in them.
- Cost-effective. Despite being an investment, a good brand strategy has the purpose of obtaining a good back return.
- Engage with Your Customers. Social networks are the perfect space to attract and interact with customers in a more direct and personal way.
- Brand Loyalty. The idea is to get loyal customers, who support and choose your brand over others.
- Better Customer Satisfaction. Provide them with valuable information, positive experiences and meet their needs.
At V3rtice we define the key points to obtain a personalized social media strategy that leads your brand to success.
V3rtice carries out a deep and extensive research process in order to offer its clients a totally personalized social media strategy tailored to their needs. Therefore, what are the keys that V3rtice takes into account to define a good strategy in social media?
- TARGET: we help you identify your target audience in order to develop an individualized communication strategy for your audience.
- BUYER PERSONA: we take care of representing a specific buyer persona to be able to know in detail the audience of the brand. This allows us to better understand the specific needs and desires of customers and thus do a more efficient job reaching them.
- TONE: we take care of defining the communication style that the brand will maintain in the different channels and points of contact. This way we can share our own message, aligned with the value proposition and personality of the brand, responding to the appropriate perceptions.
- CONTENT: we guide you and determine the content pillars (who we are, products, ecommerce, news, valuable content, promotions, influencers, raffles…) necessary to address the defined objectives.
- FREQUENCY: at the same time and to guarantee order and structure during the process, we create an action plan that specifies the consistency and format of the content on your social networks.
- DESIGN: we create and define the visual identity of your brand as a differentiating value. A well-crafted visual design helps us professionally communicate the personality and values of the brand to our audience.
- COMMUNITY: Finally, every month we will work on a content planning calendar through the Trello tool in order to provide you a complete perspective of the month.
A multidisciplinary team, with more than 10 years of experience to lead your social networks to success.
Leave the management of your social networks in hands of the agency V3rtice, so that its large team of professionals, community managers, graphic designers, copywriters, content creators… advise and create the perfect strategy and direction for your social networks and thus reach to achieve your professional dreams.
