At V3rtice today we tell you what SEO and Artificial Intelligence are and how to leverage, with practical tips, the use of both.
What is SEO
As we explained in the V3rtice article “What is SEO and why does it matter?” SEO stands for Search Engine Optimization. Companies use it to rank in search engines when users do a specific search. In other words, the better the SEO, the higher the visibility, which means more visits to your website.
Artificial Intelligence
While on the other hand, Artificial Intelligence has become popular in the last year, becoming a very powerful tool. In V3rtice we have told you a lot about AI, explaining “What are the best applications of Artificial Intelligence“, “How to apply it to your marketing and advertising strategies” or talked about “Chatbots“. AI can help you in a practical way to get more visibility for your website and, most importantly, save you time. Let’s get started!
Tips to boost your SEO with AI
Now that we have situated what SEO and Artificial Intelligence are we are going to give you 5 tips on how AI will help you boost your SEO.
- Analyze which keywords will work best for you
One of the clear advantages of AI is that it allows you to analyze large amounts of data in a short amount of time. If you’re not sure which keywords to use, AI can be your solution. It can help you identify which keywords will work best for your website or article according to your needs.
→ One tool that can be used for this function is Semrush’s Keyword Magic Tool.
- Look for patterns on what keywords users use
One of the most important aspects is to be aware of how the users we want to reach are acting online. And what better way to find out quickly in a few clicks. Artificial intelligence tools like Google Analytics can help you understand user behavior and be effective with your SEO. In addition, it will help improve the user experience, giving them the specific information they are looking for and increasing their satisfaction.
- Optimize your SEO for voice search
Clearly one of the trends that continues to develop is voice search. From Siri to Google to Amazon the number of people searching the internet with these devices is increasing. It is therefore an important factor to consider when deciding which SEO to use. Voice search is usually done directly with questions, so we need to make sure our texts are as direct and clear as possible.
→ The key tool for this is Frase, an SEO platform that in addition to helping you create content can support you in generating quality SEO for voice search.
- Generate content quickly from your keywords.
Once you are clear about the keywords you want to use on your website, it’s time to write your content. To do this you can rely on Artificial Intelligence to help you build optimal texts. And by optimal we mean that they exploit the keywords you want to promote to the maximum.
→ The trendy tool for this function is clearly ChatGPT, the chatbot that consists of a language model with learning techniques that can generate optimal texts in record time.
- Create eye-catching titles and meta descriptions
Once you have decided on your keywords and your written text, it’s time to decide which title and meta description to use. Well, don’t worry because Artificial Intelligence can save you again. With simple commands you can get a long list of options for the best titles and descriptions that will highlight your keywords and catch the attention of users. Use ChatGPT again just like you did for your content and you’re done.
In conclusion, as we have seen, it is essential to keep up with new trends and know how to make the most of them. This will help you to stay relevant and above all to keep improving your visits. So now you know, it’s time to boost your SEO to the maximum, what are you waiting for?
